The Temerario Ad Personam twins are drawing attention for their sketch-like appearance and high-fashion interiors, marking a new direction for Lamborghini’s bespoke customization program.
A Sketch Comes to Life
Italian manufacturing has long balanced technical capability with aesthetic appeal, and the 2026 Goodwood Festival of Speed will showcase this balance. Lamborghini is bringing two unique Temerario Ad Personam builds to the event, designed to highlight the full scope of its personalization options. The cars feature liveries that mimic automotive design sketches, emphasizing the complex curves and lines of the vehicle’s bodywork. One unit is finished in Grigio Crater Matt with Grigio Artis accents, while the other uses a lighter Celeste Fedra paint scheme with Bianco Phanes details. The visual effect creates a look that is both striking and distinctly sketch-like.
Sartorial Details Inside
The “sketch” theme extends into the cabin, where the automaker has blended high-performance materials with tailoring techniques. The interior combines premium leather, carbon fiber, wool, and embroidered components to create a unique environment. Lamborghini has applied the concept of pinstriping to the interior, though in a way that differs from traditional methods. The company uses contrasting yarns or alternative materials to create “Gessato” inserts located on the door panels, rear wall, and roof lining. These elements serve as tactile reminders of the car’s unique story and represent a blend of dress-making and engineering.
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It is worth noting that this specific pairing is not currently available for purchase, serving instead as a demonstration of what is possible. The process of such extensive personalization often requires a significant financial commitment, as the base vehicle is already expensive. Buyers interested in a similar build would need to approach a dealer with a specific vision in mind. The Ad Personam program functions much like Ferrari’s Tailor Made or Porsche’s Exclusive Manufaktur, offering a high degree of customization. While these twin examples utilize sketches as a central theme, the program offers flexibility to pursue different aesthetic directions. The results can range from the subtle to the extreme, depending on the materials and patterns selected by the owner.
The underlying philosophy of the Ad Personam division mirrors the broader ethos of Italian craftsmanship, where the pursuit of “bello e ben fatto” drives every decision. By leaning into sartorialism, Lamborghini connects the automotive experience to the world of high fashion, treating the vehicle as a wearable piece of art. This approach raises the Temerario beyond a simple mode of transport, framing it instead as an expression of personal style and exclusivity. The use of premium materials like leather and wool, combined with advanced engineering, illustrates how the program bridges the gap between traditional tailoring and modern automotive construction. As the phrase suggests, these bespoke units are made “for the person,” indicating that the final product is tailored specifically to the owner’s desires rather than following a rigid production line.
